Tailkey uses machine learning and algorithmic attribution modeling to rank conversion paths, down to the exact page and piece of content that earned the credit.
Every journey has a story.
Tailkey tells you if it's a good one.
Journey platforms decide who gets which message, on which channel, at which moment. They don't tell you whether the journey moved revenue, or which step in a multi-stage flow is losing people. Tailkey ties every touchpoint back to the full path a customer took and the conversion it produced.
Map every path
Journey intelligence
Trace how visitors move from entry pages to signup, checkout, demo request, or drop-off, and the content that got them there. Choose any event captured in Google Analytics, set it as your conversion goal, and find the strongest paths to conversion. Tailkey colour-codes each journey by conversion strength.
Segmentation
Add your own inputs or use ML to identify strong conversion and retargeting prospects. Tailkey surfaces the segments most worth your attention, scoping your attribution view to the customers whose journeys matter most.
Content-level attribution
for modern growth teams
See what creates momentum.
Tailkey turns every customer journey into a clear, shared view of the content and paths that create revenue.
Tailkey Insights
Guides on content attribution, journey analytics, SEO strategy, and turning conversion paths into growth decisions.
Ask less. Know more
Answers to what teams usually ask before switching from channel-level reporting.
